What is in a Color

Color and like or love of color is so subjective. But we can agree that certain color works for websites and certain colors don't. I am on a color path for a client that has a "cool" logo (in terms of color) but wants a warm color palette for the website. So in doing a little research I came across the following from a website: http://www.pepfx.com/

Food for thought...

red - strength, boldness, excitement, determination, desire, courage

orange - enthusiasm, cheerfulness, affordability, stimulation, creativity
yellow - attention-grabbing, comfort, liveliness, intellect, happiness, energy
green - durability, reliability, safety, honesty, optimism, harmony, freshness
blue - depth, stability, professionalism, loyalty, reliability, honor, trust
purple - power,nobility, luxury, mystery, royalty, elegance, magic
gray- conservatism, traditionalism, intelligence, seriousness
brown - endurance, relaxing, confident, casual, reassuring, earthy
black - elegance, sophistication, formality, strength, mystery
white - cleanliness, purity, newness, virginity, peace, innocence, simplicity

Be Open to Something New

I have had, knock on wood, a lot on my plate lately. Work is bustling, opportunity keeps knocking, new clients coming to the table, existing clients asking for more. I feel very fortunate for these opportunities. But I had a social opportunity that I was looking forward to but didn't really have the energy. The thought of staying home in PJs, eating a home cooked meal, snuggling next to my husband on the couch was all good. And... the party was people I knew (and didn't), not people my husband new. But surprisingly he nudged me and said we should go. A complete role reversal, the homebody wanting to go out and the social butterfly wanting to stay put.

So after a beautiful day, 62 degrees, sunshine, shorts, t-shirt, gardening, raking etc we got cleaned up, hit the road and went to the party. It was a post St. Patty's Day fete, all the beer you can imagine. Immediately walking in I saw who I was expecting there but then others I wasn't. All in all Dan and I had a great time talking with different people, learning about house rennovations, energy audits, business opportunities, life with 2 month old babies, and more. We even through natural conversation talked about Crate to Plate, how we were approaching it, our new yet to be released press release, and more. And while new business connections were made I think more importantly new friends were made or aquaintances were strengthened.

I am glad Dan encouraged me to go out. I had a great time and look forward to opportunities like this again, including keeping an open mind to go out when the easy thing to do is stay in.

Dad's iPhone App

Most of you know I am working on an iPhone app. It is related to Maine and I have a really great feeling that you will see my iPhone app advertised in an Apple app commercial or on the back of the Sunday NY Times. This isn't pie in the sky optimism but a gut feeling on how cool I believe this app to be.

I work on it in my spare time (ha!), getting help from an amazing designer (Jessica Keteyian) and an amazing researcher (Lee Heffner). Oh... the initial idea came from my husband (Dan Cosby). He managed to dream up something that isn't actually one of the 160,000 apps already.

But while I have put my app on the back burner for paying client work my dad, with the help of a talented young Italian programmer has submitted his app to Apple and been accepted. It is called textStream. It is a "cute" app that allows you put a stream of text across your screen, playing with color, speed, flash, etc. The exercise for dad was to get something submitted and accepted, not to write the best app in the world. He submitted the app on Monday and it was up and available on iTunes on Wednesday. For you iPhone or iPod users please go download textStream. It is free. Try it out.

Between this movement on the app front for my dad, and a recent chat at the Maine Women's Network that received a lot of interest and encouragement in the app, I have a renewed interest and sense of "urgency" to get my app up. Look for updates here. I do have a deadline of 3/31. That is 20 days away. Not sure I will make it, but I sure am going to try.

10 Great Tips for SEO

Found great, easy to read/understand, and recent article on search engine tips. Read, educate, call for help. We can help you.

Timely Material

Do you know what is a major and immediate turn off to your website? Dated material. Whether an old copyright date, i.e. (C) 2008 or your last blog posting is from 6 to 18 months ago. If someone lands on your website, no matter how interested they are in your service, product, or information, they will immediately be turned off thinking your site is old and out of date.

Be sure to keep your site fresh. Quarterly reviews at minimum are good. Be in control to make changes to date references or work with your webmaster for changes. Stay on top of blog entries. Be an expert in your field. Write what you know and bring more interest to your website through your knowledge.

How is week old bread? Stale! How is an old or seemingly old website? Stale! Keep it fresh. Update it. Make it your priority.

20 Tips for Writing on the Web

Tips from our friends at Webdesignerdepot - 20 Tips on How to Write for the Web.